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Posts Tagged ‘Jackie O’s’

Athens, being the consummate┬ácollege town, is full of consummate college bars: they play the same six trite, overplayed pop/rap songs on heavy rotation (often so loud you have to shout to be heard by the hottie sitting next to you [well, there’s always the chance s/he’s just ignoring you]), they have many giant screens playing the game du jour and they have a miserable selection of beer on tap.

Yes, the vasty majority of college bars “play it safe” by choosing beers they know will sell well. Popular beer is like popular music: it is watered down to appeal to people with shitty taste. These beers include your typical “Lite” fare, such as Miller Lite, Bud Light and Coors Light (I don’t care if it’s pink, that beer I won’t drink), as well as a few mainstays in every American bar, Guinness, Budweiser and whatever Sam Adams seasonal is in season at the moment. Which is all a shame, because beer tastes best the fresher it is, and the freshest beer comes from kegs.

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Alec Guinness wants you to drink Guinness draught.

But all is not lost. There are some bars in town with truly excellent selections of craft beer on tap. But how do bar managers and owners choose which brews to pour for their patrons? I chose to pose this question to three bars in Athens in an exploration of how bars choose better brews. (more…)

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I have a new favorite bar. I know, I know, I’m fickle like that. But I went to Jackie O’s for their annual homecoming beer tasting and there was something immediately different: they weren’t playing Miley Cirus’ “Party in the USA.” I didn’t have to shout to be heard. Nobody was wearing a football jersey or shouting at the TV. And there wasn’t a single light beer on tap.

Jackie O'sProbably the best thing about Jackie O’s is that they brew their own beer, which was the feature of the tasting.

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Brad Clark

Brad Clark, an Ohio University alumnus, is the brewmaster at Jackie O’s, and is directly responsible for what we were drinking that night. He told the story of each beer as we sampled them. (more…)

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